Marketing Solution for all your segmentation, analytics, social media integration needs !
Microsoft Dynamics 365 Marketing is being used by the Marketing Department of our organization. We use [Microsoft] Dynamics 365 Sales and …
Starting at $1,200 per month
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What is Microsoft Dynamics 365 Marketing?
Microsoft Dynamics 365 Marketing is an integrated marketing management solution for marketing operation, planning, execution, and analytics across all channels—digital, social, and traditional. Capabilities include marketing resource management, multichannel campaign management, lead management, sales collaboration, social marketing, and marketing analytics.…
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Pricing
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $1,200 per month
Product Demos
Demo: Microsoft Dynamics 365 Marketing - Marketing Forms
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Demo: Microsoft Dynamics 365 Marketing - Email Marketing
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Microsoft Dynamics 365 Marketing?
Microsoft Dynamics 365 Marketing Integrations
Microsoft Dynamics 365 Marketing Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Microsoft Dynamics 365 Marketing is an integrated marketing management solution for marketing operation, planning, execution, and analytics across all channels—digital, social, and traditional. Capabilities include marketing resource management, multichannel campaign management, lead management, sales collaboration, social marketing, and marketing analytics.
Microsoft acquired MarketingPilot, an SMB-focused marketing automation product, in 2012. MarketingPilot IMM (integrated marketing management) is the precursor to Microsoft Dynamics Marketing.
Pricing starts at $125 to $200 per month per user.
Microsoft Dynamics 365 Marketing starts at $1200.
Reviewers rate Support Rating highest, with a score of 6.
The most common users of Microsoft Dynamics 365 Marketing are from Small Businesses (1-50 employees).
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November 12, 2021
Marketing Solution for all your segmentation, analytics, social media integration needs !
Microsoft Dynamics 365 Marketing is being used by the Marketing Department of our organization. We use [Microsoft] Dynamics 365 Sales and Customer Service Module, so it makes it natural for us to use [Microsoft] Dynamics 365 Marketing as we have the full Customer 360 information with us, what product they are interested, what product they have, what kind of issues they face etc. Earlier all these customer details were scattered around different application.
- Seamless integration with Microsoft Dynamics 365 Customer Engagement Apps - Dataverse
- Full customization capabilities
- Integration with LinkedIn
- Currently marketing is more contact centric, should add the flexibility of doing segmentation as well as customer journey on leads without associating with contact
- Pricing is based on number of contact, even if you are not marketing all of them.
- Cannot reuse the existing marketing lists created in CRM for marketing as seamlessly as in ClickDimensions, even though both uses the same Dataverse
- Seamless integration with Microsoft Dynamics 365 Apps
- Seamless integration with LinkedIn
- It has improved ROI for the organization replacing the old marketing tools being used earlier.
- Made the organization cloud ready earlier the organization was using on-Prem based solution.
Microsoft Dynamics 365 Marketing is similar to ClickDimensions, as they both are tightly integrated with Dynamics 365 Customer Engagement. ClickDimensions is more suitable for relatively small and mid sized organization. ClickDimensions provides the solution to be imported within the existing Microsoft Dynamics CRM solution, so easy for existing CRM users to use it, however this also creates a dependency. Microsoft Dynamics 365 Marketing as a separate Unified Interface App, makes it better to use as a stand alone application for the department.
September 18, 2020
Microsoft Dynamics 365 Marketing makes marketing easy
My organization uses Microsoft Dynamics 365 Marketing in order to manage all of my organization's customer information across the organization. Further, we use Microsoft Dynamics 365 Marketing to manage all of our marketing campaigns from beginning to end. Microsoft Dynamics 365 Marketing enables my organization to run a more professional marketing strategy.
- Customer data management
- Lead management
- Campaign strategy design
- Overall usage has so many options
- Its user interface is a little confusing
- A little expensive
- Less customer information overlap
- More efficient marketing
- More dynamic marketing strategies
Microsoft Dynamics 365 Marketing is better for organizations that already use Microsoft products. Microsoft Dynamics 365 Marketing is extremely well suited for keeping customer information across the entire organization. Microsoft Dynamics 365 Marketing is also better at creating a better user interface for creating complex marketing strategies with various options for each user interaction.
January 31, 2020
Making marketing an effortless experience
We plan everything within groups of funnels, we divide tasks and try to maintain a steady schedule of content delivery, we use insights to reach a wider network of potential prospects and use templates for email marketing, videos, shareable links and so on. I greatly appreciate the tools in Dynamics 365 Marketing because of its capabilities and analytics.
- Tracking of content
- Ability to pinpoint where your content is going to be posted
- Integration with other operating systems
- It took a few months to get things in order and I believe I could’ve gotten started sooner, but I had to learn about it first
December 02, 2016
Still learning but so far, so good ...
Microsoft Dynamics is being used by the Minnesota Chamber of Commerce to understand our members' interests, needs and wants from the Minnesota legislature and business community. We also use it to target specific segments of our customer (and prospect) database to market news and events that are relevant to them.
- Allows for detailed segmented marketing lists
- Customized email templates
- Subscription management
- Creating/Managing marketing lists - specifically copying them (dynamic)
- The use of "Campaigns" - a campaign to us is not the same as how it is used in MDM
- No Social marketing dashboard available (looking for something similar to Hootsuite where you can post/schedule posts.
- We've only been using it for 8 months so I cannot comment on the cost aspect
- From a marketing and data perspective - it is invaluable.
While the cost was significantly more than other vendors we looked at, the tools are similar to our previous tool so conversion would be (somewhat) easy. We chose it because it directly integrates with Microsoft Dynamics CRM - which we integrated at the same time.